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LeBron Hasn't Begun to Match Kobe

AP Photo

Hello, LeBron James, the stage is all yours, which is a statement in and of itself, isn't it?

James, a self-proclaimed "king," rules over the business of basketball, not the game. He is the undisputed king of marketing, the ruler of all sneaker sales, the dictator of the maximum-money gossip of NBA free agency and any number of other non-championship-related chatter.

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